It never fails, you will reach that moment in your business when you run out of business opportunity leads.
Frustration comes over you.. as it seems like the techniques that worked to get your where you are.. simply do not work any longer.
I still remember when I started my first business.. I was surrounded by friends and loved ones who wanted nothing more then to support me. They invested into my business by either buying what I was offering or joining me my venture.
Then it happened.. you know.. that moment when I ran out of friends and loved ones.. to introduce to my business. I thought to myself.. if I could only run a commercial on TV like McDonalds.. or better yet.. if I could only afford one of those billboards.. so that when people are driving down the road.. they can call my 1-800 number.. Better yet.. what if I could get a full page spread in Ebony or Forbes Magazine..
… as I looked at my bank account I realized I wasn’t one of those big time marketers that had the pull to get on TV or on the major highway billboards in the ATL, or in National magazines. Yet wait.. it was at that moment.. I realized I was not a MARKETER at all!!
Ok.. Ok.. I know I just dated myself.. yet hey back when I started needing business opportunity leads those were the best ways to get your biz in front of people..
So my next step was to start buying the best home based business leads that I could find. How did I know they were the best?? Well my upline told me that they were, so when I purchased them.. I had all confidence they would join me or support me by purchasing just like my friends and loved ones had in the past. Yet guess what that didn’t happen.
I searched hi and low for business leads that would convert at the site of my offer. Yes at FIRST SITE! See I didn’t understand anything about what it took to grow a business. All I knew is when I offered a service and a person used my service that I would create an income. Yet how to get the people to actually take advantage of my service.. or even know it was available to them was where I fell short.
It was at this moment that I realized what I really needed.. thank God the internet was available for me at that moment as well.. so how I set things up was something that literally any business owner can do in order to obtain business opportunity leads on a daily basis, just like I do today. There are a few steps that are MUST if you are going to set your business up for success with amazing lead generation.. especially if your success is based on how many targeted prospects look at what you are offering. Kind of like I talk directly to single moms.. one of my target markets.
The First Step To Generating Business Opportunity Leads Online
One thing that you might not realize is that your product or service is not for everyone.
When I first started my business.. I remember thinking this is for EVERYONE and ANYONE.. and showed my service and products to everyone around me.. yet found myself dealing with a lot of rejection. Are you dealing with a lot of rejection? It could be due to the fact that you are talking to people that simply are not interested in what you are offering. See one thing I found hard to believe at the beginning was that EVERYONE is not meant to have my service or my products.
I know right now you are like, “Whatever Shalonda!!! My product and/or service is for every body”. Ok… keep believing that.. and keep wasting precious time talking to everyone..
I don’t know about you yet I do not have time share my service and/or products with people who simply are never going to take action.. Do YOU???
I didn’t think so..
So I will say it again.. if you are marketing to everyone.. then you are marketing to NO BODY!!
So how do you fix this.. well this is your first step to generating business opportunity leads online.
Tell me.. who is your target market? Who exactly are you talking to? See you are reading this post because I reached out to my target market. When it comes to lead generation knowing your target market is crucial.
So follow ask yourself these questions in order to determine your target market:
1. What problem does your product/service solve?
2. Who deals with the problem that your service/product solves?
3. List every group of people that your product/service will supply a solution for them.
Ok.. here is an example.
Product/Service: A product that helps people lose weight.
People who desire to lose weight will use this product.
Target Markets: Women who want to lose weight, Men who want to lose weight, Parents who want their kids to lose weight
But WAIT.. there’s one more step.. #4 and it’s VERY important.. so pay close attention.
Make sure your target market is a group that YOU have a story to tell them.. one that will allow them to relate to you and want to take action with you. A story that will allow you to resonate with those that were meant to lock arms with you on their journey.
The Next Step To Generating Business Opportunity Leads Online
Now it is time to offer something free. Now I’m not talking about free samples. I’m talking about some valuable free information. Like a video, or a free report, or a free Ebook.. something like that. Ok.. let me explain the WHY behind offering something for free.
You want to give away something free so that you can obtain something! See you want to capture as many email addresses as possible. So before throwing your service and/or product out there you want to make sure you have the prospects email address. This way you can complete step 3.. yet will get to that soon enough.
So how do you set up a free offer? It is actually very simple.
You want your free offer to discuss the problem.. and why it is a problem. Then you want to share the solution.. and the results and testimonies of the solution.
Now by now you realize that the solution is your service or product.
Types of Free offers
*1. Video – Turn on the webcam and give valuable information. Load this video to Youtube, and take the link and embed it onto your branding station.
2. Free Report – Simply write up about a 2-3 page value packed report and place it on a hidden page on your branding station.
3. Free Ebook – Go to Fiverr.com and get a Ebook cover created for $5. Write up about 10-15 page value packed short book and save it as a PDF and then load it to your hosting. Click Here for an example of one of my free reports.
(* I recommend starting with a video as it’s the quickest way to start getting business opportunity leads ASAP.)
I know you saw me mention the “Branding Station”. Basically you are reading this information on my branding station right now. If you plan to generate business opportunity leads online, then you will want to snatch up a few tools.. Keep in mind everything I’m showing you will lead to you list growing on a daily basis with people who are interested in what YOU have to offer. You want to have a location on the internet that is YOURS regardless of what product or service you are sharing at any given time. This branding station is your hub.. the place you build your relationships and offer your value, so that your prospects build trust in you and begin to buy from you.
I use the Kalatu Branding Station for my hub. The Kalatu has a slick looking design, along with multiple themes to choose from, is fully customizable to meet the individuals needs, and is set up to be optimized for your online marketing, if you buy it with the intention to use it for that purpose. Many people use it for personal use, or to market other businesses because it is much quicker, easier and ultimately more affordable than getting a self-hosted blog set up (when you consider everything it takes to set-up and host a blog, such as: monthly hosting fees, design costs, programming costs, and any additional services your outsource such as SEO and anything customized). Pick up your Kalatu Branding Viral Blogging System Here.
The Final Step To Generating Business Opportunity Leads Online
Ok.. it’s time to bring it all together. Feel free to take a moment and bookmark this page right now.. so that you can easily find it while you are putting this all together. In this section I will start by showing you the process and then I will go through the set up. Basically by the time you leave a comment on this post you will understand exactly how to start generating business opportunity leads 24-7.
So the process looks like this….
You post your capture page in a location where the people who have the problem that you have a solution to, hang out. For example a forum of people talking about losing weight.. if your product is a weight loss product. Or a group of working parents if you offer a Nanny service. Now the “Capture Page” is a page that captures a persons email address, name and phone number. Most of the time I just ask for an email.. data shows that people are more apt to give you their email if they do not have to tell you their name. Why? I don’t know.. the numbers just prove it there for I go with the numbers that bring the best results.
Click Here for an example of a Capture page (yes it is one of my Free Offers that goes into more depth about the process of generating business opportunity leads online)
Note: Before you give away anything you request an email address. It is the least you can ask, for the valuable information you are giving out. Remember that we are running “For Profit” businesses, not “Non-Profit” businesses. So always request an email for your Free Offer.
Once your prospects places their email on your Capture Page they will then be directed to the free offer that you promised. Make sure to always keep your word. If you are offering a free report, give them the report. If you are offering a video, give them a video. This is your first step to building trust with your prospect.
Now you have the prospects email address and they are connecting with you through your free offer. So it’s time to follow up with them via email. I use a system that automates this entire process. Depending on your budget you can either use two systems, like I do. Or you can use one and get great results.
The automated systems:
Option 1: My system consist of a plug and paste process that allows me to make amazing capture pages that are crisp and professional. It is connected to my email follow up system. So they work hand in hand. You can check out my capture page system by Clicking Here and my Follow up System by Clicking Here.
Option 2: When I first started I used only 1 system and this was my Follow Up System. I have a training on YouTube that explains how you can use this system in order to make Capture pages as well. So you can basically use one system for Capture pages and for followup. You can try this system out for 30 days for $1 by Clicking Here.
Now the only thing left to do is create your follow up email series. These emails will go out each day on autopilot once your prospect places their email into your capture page in order to view your free offer.
I have an amazing follow up series that I give to my team. My team consist of people just like you that are building different businesses. See my business is showing others how to grow their businesses. How to become a lead generating machine… How to never have to look for business opportunity leads again.
You can Click Here and learn more about how to partner with me directly.
The reality is that when you decide to implement the information I have given, you will begin to see exactly how to have business opportunity leads chasing you down.
Leave a comment below with the answer to this question… Do you want business opportunity leads chasing you down?