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Quadruple Your Success With These Provocative Online Marketing Tips

November 3, 2014 By Shalonda 8 Comments

 The Online Marketing Tips That Work!

online marketing

Sometimes, you might get struck with a great business idea that produces that proverbial “light bulb moment.”

When you have a great idea, you can start on your new venture.

Today.. being that it is 2014 and the internet is the best way to spread your idea, you should make sure to take note of a few tips in order to explode your new venture.  Online Marketing is part of your business plan that you should take very serious.

Read these online marketing tips below so that you can position yourself to profit swiftly with your new venture.

Online Marketing Tip #1

Consider creating a public relations web page for your business as a possible internet marketing strategy.

On this page, you can include information that can be used in web magazines and e-journals.

It can be hard to know how to go about the content on your site.

Narrow down your interests until an obvious winner is on top.

Make sure your approach is something you would enjoy and pleases others as well.

Having what you want to accomplish written down can assist you in reaching your goals.

If you are part of a smaller business, you undoubtedly know how competitive the online marketplace can be.

Do not just set prices and let them sit.

Keep your finger on the pulse of the market and adjust prices as needed.

Another method is to consolidate all your offers into a one-stop shopping resource so that your potential customers can view your items without going all over the web.

Now here is a bonus tip for this section: Instead of paying out lots of money in order for your web page to be created.. Simply click here and use a blog platform.

Why?

  1. You can make it look however you want.
  2. Search engines like it better, so basically people can actually find you online.
  3. You can expand it in many ways in order to really make your online marketing techniques benefit you greatly.

You may consider using online marketing consulting services in order to really tie down your online marketing plan. If you would like to set up a consultation call Click Here, the first 20 minutes is free.

Online Marketing Tip #2 Will Expand Your Internet Marketing Presence More!

online marketing

One important suggestion for marketing on the Internet is to adjust the content, as well as content delivery, to have your customers be under the impression they have complete control.

It is critical these days due to all of the unwanted spam and emails.

Are you searching for some way to do online marketing?

One great way is to create a way for your visitors to submit their email.

Consider offering them a discount or a special promotion if they agree to be on your mailing list.

Most people are likely to give out their email address if you offer them an incentive to do so.

A perfect example is this Free Report that goes over all the ins and outs of how to set up your online marketing. Click Here and take a look.

Another idea is to build a dictionary of terms to seem more professional.

Your customers and competitors will probably use this glossary and regard you more highly as a result.

This will just create exposure for your site because many people will be looking for these terms, and you’ll be the expert that everyone trusts to find the information.

Look at Internet marketing as something fun and not something that is a job or big chore.

If you get good results, you might want to make a career out of it. But in the beginning, look at it as something fun.

Social online marketing is a great way to make everything more fun as you will get to interact with others.

Use press releases or blurb in industry blogs as a way to promote your business and bring in traffic.

A press release that informs people in a clear and concise manner is something that many sites online would publish, depending on the market. This can boost your profile easily.

Finally every where you place a signature line online (like forums and emails), you should make sure that you have a link going back to your website/blog so that others can locate you easily. If you are active on a message board, include a link within your signature block.

Keep Smiling,

Shalonda Gordon

 

Filed Under: blogging, Featured, On-Line Marketing Tagged With: affiliate marketing, blogging, email marketing, how to create a website, internet marketing, online branding, online marketing, online marketing tips

The Uncensored Truth Behind Real Website Marketing

October 30, 2014 By Shalonda 2 Comments

When Website Marketing Is REALLY Something You Deserve

website marketing

Do you already have a business that you desire to bring to the marketplace?

When your bulb starts blinking, make sure that you’re ready to get your business efforts up and running.

Bill Gates said it best when he said, “If you business is not on the internet then your business will be out of business!”

 

You’ve probably already tried to venture out into website marketing land and have had very little success.. which make sense when you consider how vast the internet has become.  There are billions of sites with billions of people.. so how do you stand out?

Most will wonder if you really need a website marketing specialist or can you really do it on your own and see the results you desire.

You’ve tried the free web marketing techniques and found that they either take up too much time or simply do not work at all.

So what now!

Read the helpful tips below on website marketing to give your business a boost.

Website Marketing Will Explode Your Business When You Know The Tips

TIP 1: Create a FAQ on your site. Provide a well-thought-out response for each question, and don’t be afraid to self-sell where appropriate.

website marketing

People will respect you and listen to you if you have an important title.

If you are a business owner, become the CEO or President.

If you are not owner, try finding a good title that shows power and authority.

Use the title in your articles and all correspondence including emails.

Focus on a single, overarching goal for your website, then pursue it relentlessly.

Know what you intend to write and where it will be posted.

Find out the requirements for the particular directories you prefer.

Keep these rules in mind when you are writing our your FAQ list and answers.

TIP 2:  You must know your competition if you are to succeed with an online business.

Check out the websites of your competition to see what ideas can be used to help improve your business website marketing.

website marketing

One of the most promising ways to market your services and products is to identify a profitable niche.

You cannot sell a product or service if you have no heart in it.

Well, you may, but the point is that someone who wants to buy baseball cards will look in a different area than someone looking for old Star Wars toys.

Market accordingly unless you happen to sell both of these!

Having a squeeze page is a good way to grow a contact list.

This is a good way to get a customer to join your email list.

Consider offering a discount or a free item if people sign up for your mailing list.

This provides them with something free and you can add them without any issues to your own list.

Click Here in order to test out the best squeeze page maker in order to capture your prospects information. I’ve built my list using Aweber over the last 6 years and I know the training and amazing customer service they offer will guide you as well.. Click Here For your list builder. Your website marketing is basically in vain if you do not obtain these two items.

You want your website marketing to work for you, and the best way to make this happen is to have a way to capture information from every person that visits your website.

TIP 3: Descriptive text and instant gratification offers within advertisements are very effective to increase sales.

Think about it.. everything wants something.

When you offer your target marketing a little Goodie for free, you will capture them as a prospective customer.

This technique will also set you apart from your competition.

Place the emphasis on the speed with which customers will receive their goodies.

It is optimal to be able to run pages on numerous social networking sites in order to offer your instant gratification offer through your website marketing.

Consider the time that would need to be invested to keep them up-to-date and functioning.

People don’t bother with inactive profiles.

More Tips On Website Marketing That Take Your Business To The Next Level

TIP 4: It is important that when using website marketing that your customers feel special. To make them feel valued, personalize all correspondence.

Use your imagination to create fun ways to maximize website visits.

Offer certain e-books or products for steep discounts for one or two days.

Your site will attract more visitors, who will see your other products and services while they are stopping by to pick up their promo item.

It is very common for these customers to exit the site with, not only the bargain offering, but other items they have found on your site.

Try and make your site be as unique as possible.

There are billions of websites, so if yours looks like all the others, you won’t make many sales.

Try spotlighting one of your special services.

TIP 5: Try and view your site from your customers’ prospective.

Do you enjoy using it?

Is it fun to read?

Is it easy to place orders?

The last thing you want to do is optimize your site with SEO, yet still keep the  valuable customers by offer engaging or clear information.

marketing

Entice your customers with discounts for shopping with you.

Give them 10 % off an order when they spend more than $200, for example.

An offer like this can be quite irresistible when it comes to purchasing your products.

Make sure you use popular social networking areas when you are planning your Website marketing; Facebook, YouTube, and Twitter are among the biggest.

The beauty of social media is that it allows you to maintain close connections with customers, making it simple to keep them updated on upcoming promotions or launches.

Make sure to provide posts that offer valuable information or insights with a marketing message included now and then.

TIP 6: The key to a successful Internet marketing strategy is to write unique quality content.

Customers want to visit the best website that will fill their needs, and successful websites offer something different from their competitor’s websites.

Website marketing can dramatically increase your chances of success.

Plan your marketing strategy carefully using the ideas presented here, and make sure you adopt an approach that is well-adapted to your audience.

By paying attention to what you are doing, you should find success in no time.

Assignment:

  1. Take each tip and incorporate it into your marketing

  2. Comment here with your squeeze page and Goodies offer

  3. Once you’ve completed the tips, share this post.

Keep Smiling,

Shalonda Gordon

Filed Under: Featured, Internet Marketing, On-Line Marketing, on-line marketing 101, Start A Business Tagged With: advertisement, advertising, email marketing, email marketing tool, marketing, search engine, seo, webmaster, website design, website marketing

Tracey Walker Received The Million Dollar Earner Ring From Empower Network

October 26, 2014 By Shalonda 4 Comments

Tracey Walker Received The Million Dollar Earner Ring

tracey walker received the million dollar earner ring

It’s been a long wait for that moment when Tracey Walker could actually put on her Million Dollar Earner Ring that she received from Empower Network.  Well today in Orlando, FL at Empower Networks Fight The Forces Of Evil Event.  Empower Network presented a few million dollar rings today.  Aaron Rashkin, Jon Mroz, Chris Jones, and Tracey Walker were the recipients for this evening.

Yet the main one that really changed things is the ring for the First Million Dollar Earner Female in Empower Network… Tracey Walker.

How Did Tracey Walker Get The Million Dollar Earner Ring

… well she busted her butt and never took no for an answer.

I can only really talk about the past 6 years or so… as I connected with Tracey Walker on December 15, 2009 face to face.  See one of my mentors at the time Cedrick Harris, told me that she was moving to Atlanta and that I should connect with her ASAP.

I found out that she was holding a live event at the Omni on December 15, 2009.  I remember it cost to get in the door.  I pulled my pumps out of the closet and headed downtown.

Not really sure of what would happen.  As I parked my car and walked into the Omni, I felt a nervousness come over me.  Who is this lady, and what does she know that can help me?

So many questions flowed through my mind.  One thing I knew for sure was that if my mentor said she would be a good fit.. then she would be a good fit.

See I was still searching for the mentor that I could lock arms with a follow straight through to success.  Cedrick Harris wasn’t in Georgia.. and his style worked for him.. yet I was struggling to replicate him.  So I sat back and learned all I could from him.

I remember back then, being in AWE.. that I was even connected with all of these amazing top earners and leaders. That was new in my business life!

So I enter the room and see this beautiful tall lady.  I mean I had on 4 inch heels and I was still looking up.  Her smile was refreshing and REAL.  She walked with a knowledge that I had only heard about..

million dollar earner ring

From that moment on I knew one thing and one thing only!! I had to study this lady and learn as much as I could possible learn about business.

Then an amazing thing happened.. I ended up learning more about life!! I learned more about myself!! I learned about why I responded the way I responded!

When Tracey Walker received the million dollar earner ring everything that I had never seen before became REAL.. it became possible.

See Tracey Walker gives of herself, yet doesn’t lose site of herself.

I’ve been told that I follow her to closely! I’ve been told that I don’t know how to think for myself, all because I respect what she says to me so intently.  Maybe you can relate.

Yet I really don’t give two flying…..ummmm  I mean I really don’t care what others think about how excited I am that God loved me enough to give me a mentor like Tracey Walker.  I would hate to think of what kind of person I would be today without her influence in my life.

Over the years, we became great friends.. there were seasons when we were not as close.  It’s called GROWTH!! Once your mentor fills you up to a certain extent then it is time for you to take a few steps on your own.  And our situation was no different.

Now I can only give you my opinion as to why I believe Tracey Walker received the million dollar earner ring… And I know I will probably leave some things out.. yet if you desire to see success in whatever you are doing with you life.. pay close attention.

tracey walker

The Steps On How Tracey Walker Received The Million Dollar Earner Ring 

  1. Have an offer that ACTUALLY converts and pays you for your work! Click Here for the exact system that Tracey Walker uses.

  2. Let go of your disbelief. It never did you any good anyways.

  3. Make your vision CLEAR – Where do you want to be 5 years from now?

  4. Never Give Up!

  5. Take Immediate Action!

Your Steps To Follow:

  1. Click Here, enter your email, take advantage of the $7 trial

  2. Check your email

  3. Schedule Our First Coaching Call

  4. Follow Directions

  5. Get Money!

Keep Smiling,

Shalonda Gordon

photo 1

Filed Under: blogging, Featured, Featured Marketer, On-Line Marketing Tagged With: empower network, First Female Million Dollar Earner, Million Dollar Earner Ring, tracey walker

Hit The Jackpot With A WordPress Blog That Pays

October 23, 2014 By Shalonda Leave a Comment

A WordPress Blog Literally Can Explode Your Internet Presence!

wordpress blog

As a person makes a decision to start blogging.  The first place many will arrive is at a WordPress blog.  Why?

Well, you can take a wordpress blog and trick it out into a complete website.  A person will not even realize it is actually a wordpress blog.  The will believe that you spent thousands of dollars to a graphic designer in order to come up with your amazing site.

As you read this blog we will go through a few things that will take your wordpress blog to the next level. Like how to start a blog that will build your presence.

Understand you can make your own blog with a wordpress blog.

The First Steps In Setting Up Your WordPress Blog

Before you even get started you must decide if you want to rent your space or own your space where you plan to create your wordpress blog. If you want to learn more about how to make a blog for free,  then you can discover the best free blog sites of 2015 here.

I always recommend that you own your space.

As if you plan to put in quality time building up your internet presence with this wordpress blog, then you do not want control of rather it is on the internet in the hands of others.

I have found the best hosting at Godaddy.  I might be biased as I’ve been with them for 7 years, mainly because I LOVE LOVE LOVE their customer service.

Yet Hostgator ROCKS as well, so now go ahead and set up your hosting.

Next its time to pick your domain.  I always go straight to Godaddy, as most other companies are middle men for Godaddy anyways.. so you might as well skip them and go straight to the source.

Now that you have your domain and hosting, it is time to load your WordPress blog to your site. (I recommend you call support for these directions as they are little different for each company.

The Next Steps For Having The Ultimate WordPress Blog That Will Explode Your Internet Presence

blog wordpress gen theme

blog wordpress the theme

 

Ok.. now that you have your wordpress blog set up it’s time to choose a theme.  The theme is what gives the site it’s own personal flavor.  Genesis and Thesis are two very popular themes that I’ve used.. If you are interested in finding out what theme I use, simply snatch your blogging training at the end of this post and reply to the email you receive with the training.

You will probably find yourself changing your themes over time.  I’ve changed my themes a few times over the past 7 years.  It keeps your site fresh and up to date.

Once your theme is set, now is the time to really get into the fun part that you were waiting for when you decided to create a blog. See now you get to give the site your flare and personality.

It’s now time to start sharing all the valuable information that you have for the market place.  As you begin to share to your target market, you will begin to locate products that you can share to those that come by your site. If you already have your own products for the market place, this site will now become your hub where you send every one to buy buy buy from you.

Wait.. there is an easier way!!

If you do not want to go through all those steps above, you can simply click here and have your blog up and running in the next 30 minutes… oh.. plus it is set up to generate an income so that you can earn while you learn to build your blog to new heights.  With several amazing themes, it’s practically a wordpress blog done for you.

Not sure.. well simply click here and give it a spin for $7 for 7 days.  Honestly I’ve done it both ways.. and I enjoyed the “set up for me” way.  Plus it comes with great training to get your started without all the fluff and mistakes that come along with attempting to do something new without any guidance.

So here is your Take Away:

  1. Click Here And Start Your Set Up For Your Trial

  2. Snatch Your Free Blogging Training Below Regardless

  3. Comment On This Post With Why You Desire To Blog

And Of Course..

Keep Smiling,

Shalonda Gordon

 

Filed Under: blogging, Featured, On-Line Marketing Tagged With: blog, bloggers, blogging, blogs, blogspot, create a blog, creating a blog, free blog sites, what is a blog, wordpress blog

What Is A Blog That Makes Your Bank Account Skyrocket?

October 21, 2014 By Shalonda 6 Comments

What Is A Blog?

 

The Definition of Blog (a truncation of the expression weblog) is a discussion or informational site published on the World Wide Web and consisting of discrete entries (“posts”) typically displayed in reverse chronological order (the most recent post appears first). Until 2009 blogs were usually the work of a single individual, occasionally of a small group, and often covered a single subject. (source)

I have been asked the question “What is a blog” over and over again.  You know that look that people give you when they are trying to act like they know what you said.. yet it is very obvious they have no idea!

what is a blog

Now I gave you the blog definition that is formal.. or I guess these days people would say PC.. lol..

Yet I’m now going to tell you what is a blog based on my experience.

Now understand I’m typing this so that you can debate what I’m saying. There are several different bloggers out there that will tell you what is a blog in all kinds of different ways.

My answer is based on 7 years of experience and multiple five figures.  So at the end of the day.. take the advice you want. Yet since you are here.. just follow along.

I remember like it was yesterday when I was struggling to make ends meet, mainly because I wasn’t receiving child support..yet that is another story.  I came across a group of successful internet marketers and inquired as to how they had found success.

The truth is I received many vague answers.  No one was really just spilling all the ins and outs for FREE on how they were having success on the internet. So I realized quick that I would have to invest in my education. Which wasn’t all that odd considering I owed $50K in student loans. Education has never been free in my life. I mean it even took time when I was in Elementary, Jr. High School, and High School. I mean I spent 8 hours plus a day there. So education first took time.. then it took time and money, so why would this be any different.

One thing I noticed about every successful internet marketer is that they all had blogs. Yet again none of them really shared exactly how to write a blog that paid bills. So I stayed close and followed the leaders and attempted to duplicate their actions. Notice the word “attempted”. There seemed to be some behind the scene hidden secrets building blog sites that make money.

Yet I didn’t give up.. I kept paying close attention and invested in some amazing training that explained many things to me.  Unlike today where all you have to do is start a Viral Blogging System that will literally allow you to start blogging in 20 minutes.

Yes I failed many times.. and had many set backs.. yet there was no room to give up.. probably the reason why I it remember so well.

What Is A Blog Once You Have Success Surrounding You At Every Turn

what is a blog

It really is up to you which blog definition you decide to believe.  The definition I gave you at the beginning of this post is one that is the dictionary version.  Yet the reality is that when a person ask me, “What is a blog?” All I see is dollar signs, I see dinner for my girls, I see my house and my car.  I see the soccer and cheerleading that my daughters are able to experience.  I see financial freedom.

Check out this video for more.

The Steps That Answer What Is A Blog That Makes Your Bank Account Skyrocket Question!

Click Here Place Your Email And  Set Up Your Money Making Blog

Complete Your Fast Start Checklist

Schedule Our Coaching Session

Start Blogging (Write What Is A Blog To You)

Leave A Comment Below With The Link To Your First Post

Keep Smiling,

Shalonda Gordon

 

Filed Under: blogging, Featured, On-Line Marketing Tagged With: blog, bloggers, blogging, blogs, blogspot, create a blog, creating a blog, what is a blog, wordpress blog

The Uncensored Truth About The Best Free Blogs For 2015

October 19, 2014 By Shalonda 9 Comments

“Anyone can give up, it’s the easiest thing in the world to do. But to hold it together when everyone else would understand if you fell apart, that’s true strength.”

free blogs

Best Ideas For A Free Blogs For 2015

There are some pretty nice free blogs out there that you can start on, if you are looking to start blogging.  Yet honestly it really depends on the reason why you are blogging in order to determine the best free blogs for you in 2015.  So before I go in to the best free blogs for 2015, let’s talk about WHY you would want to use free blogs. You have a few assignments to accomplish prior to deciding on a blogging platform.

First decide what you are going to blog about.  Free blogs work great if you are blogging about your family, fashion, vacations, self improvement/self hypnosis, health & fitness, language learning, how to travel on a budget, writing style, sports, rescued animals, recipes.

Basically free blogs work great for any topic that you want to talk about.. as long as you do not plan on making money from your blog.

Yes.. I said it.. and I will say it again.. because I know how it is.  You hear about how you can start blogging and making money on any free blogs you choose.  Just get started and one day you are going to wake up and have $10K in the bank from one blog post.  I’m not going to sit here and say it will never happen that way.  I’m just going to say if that is what you are planning, you might as well stop now and go buy a lottery ticket, as you have a better chance of making $10K that way.

Some will disagree with me, and say that’s not true.. and I challenge you to ask them to show you exactly how much money they make blogging on free blogs.

Now you can definitely start on a few of the free blogging platforms that I mention, yet if you really want to get into e-commerce you will eventually have to pull out your credit card, yet that’s not a problem, it confirms you are IN BUSINESS.

The 5 Best Free Blogs To Get Your Ideas To The Web In 2015

free blogs

Blogger.com

Now with that being said.. I started on free blogs.. funny thing is The On-Line Marketing Angel started on Blogger.. yep..sure did.. and I believe Blogger is the one of the best free blogging sites for 2015. Why do I believe this fact you might ask… well.. like I said I started there, and that blog is still ranking at the #1 spot for the keyword ‘The Online Marketing Angel”.  And if you plan on blogging so that other people can see your stuff.. well it pretty much makes sense to have it on the first page of Google, wouldn’t you agree.

blogging

 

Wix.com

Wix features hundreds of unique and very professional-looking  templates that can easily be customized to keep your blog unique and different from everyone else’s. It’s a pretty cool platform to start on to get your brand out there with class.  Plus if you desire to create an income from your own products, and want to really have a beautiful brand on the internet I highly recommend Wix.  Just keep in mind, it is only a free blogging site up to a point.

 

Tumblr.com

I enjoy Tumblr and actually post lots on my Tumblr site. Tumblr is easily the best of the 10 platforms when it comes to visuals. Images, videos, music. It’s really easy to post and display it on your profile. Tumblr comes with many neat ways to share your content.  I really enjoy Tumblr because it’s fun.. and let’s not forget that people can reblog your content as well.. allowing for your content to go viral so that you can generate more followers. Tumblr is one of the totally free blog sites.

free blogs4

Weebly.com

Weebly has several different themes to get you off to a very modern and personal feel.  Just like Wix, it’s only free up to a point on this platform as well. Remember I told you if you want to build an e-commerce site, or a site that makes money, you will eventually have to pull out the credit card. Weebly has an iPhone app for posting on the go which is awesome.  Plus it connects to your social media platforms with ease.  Weebly is made for the individual that knows nothing about setting up a site and definitely deserves a spot in the top 5.

free blogs5

WordPress.com

WordPress, in my world, is the best free site out there.  Why? Well all of my personally hosted sites, except for my Authority Site, are wordpress blogs.  So if you are really looking to eventually expand your business and explode on the internet  then WordPress is the best place to start.  There is an iPad app for on the go posting, as well as many plug ins that allow you to really build out your site.  The themes for wordpress are endless and powerful.

 The Uncensored Steps To Making Money With Free Blogs

As you read these steps understand I can only give you advice based on my experiences as a blogger that mingles in circles with bloggers that make 5 figures a month EASY!! So you can take my advice or not, it’s really up to you.  If you want to make a few $100 a month, don’t listen.. yet if you want to make $10K per month, then take notes!

  1. Join a free site to get a better understanding about blogging, and at the same time do #2
  2. Click Here and pick up your Authority Site (I found this special for you where you an try it out for $7 risk free)
  3. Choose which of your passions you are going to blog about. Remember you want this to be fun!
  4. Remain consistent.  Once you start do not stop, as stopping is like giving up.
  5. Comment on this blog letting me know your passion. I smile every time another blogger gets their wings.
  6. Snatch your free blogging training blow in order to learn a few secrets tips I use in order to rank on the first page of google.

Keep Smiling,

Shalonda Gordon

 

Filed Under: blogging, Featured, On-Line Marketing Tagged With: best blogging sites, blog, blog sites, bloggers, define blog, free blogging sites, free blogs, wordpress blogs

Defeat The Agony Behind Creating Marketing Ideas In One Step!

October 11, 2014 By Shalonda 4 Comments

{Marketing Ideas} 

The Power of Your Truth

What is your truth??

I know I know you are thinking.. what marketing ideas can come from my truth?

Well that is exactly what I’m going to tell you.. Let me start by sharing a story with you.

Now before I start, I want you to clear your mind.

marketing ideas

 

Ok.. I could have you sit here and read the story.. yet

I’ve decided to let you hear it.

The marketing ideas are at the very beginning, so make sure you have your pen and paper ready!

How many times have you become really excited about hearing cool marketing ideas just to find out you have to go through an hour and a half of information before you get to the creative marketing ideas?

Well.. look.. there is actually a reason for that.. yet this time I wanted to get it to you as soon as possible so that you can get jumping with these ideas immediately!

Click Play For Your Marketing Ideas.. oh and a pretty funny story!!

What Are You Doing With Your New Marketing Ideas To See Massive Results?

Now that you have the marketing ideas, it’s time to take action in order to see massive results. Most of the time you will find yourself moving forward without putting together a marketing plan.  Try it differently this time.  Sit down and put together a marketing plan for the next  14 days.  And then follow this plan completely.  Realize that you must create a realistic marketing plan that you can follow with your current schedule.  Creating a plan that you realistically will not follow is a waste of time and energy. It can actually have a negative response on what you desire.  Make your first marketing plan easy enough for you to complete and have some extra time left over.  If you have 20 hours a week to invest into your business,  then set up 10 hours a week into your marketing plan.  Be kind to yourself.  Love yourself. And grow in your business.

Now for your assignment:

  1. Leave a comment telling me that one thing!! You know that thing you really don’t want to tell!
  2. You’re already half way there.. now do a video telling the story!
  3. Leave a link to your video in the comments below.
  4. So you will leave 2 comments at the bottom of this post expressing the marketing ideas of your truth.

Keep Smiling,

Shalonda Gordon

Filed Under: Featured, Motivation, On-Line Marketing, podcast Tagged With: cool marketing ideas, creative marketing ideas, define marketing, guerrilla marketing, marketing idea, marketing ideas, marketing plan sample

Revealed: What Unsubscribe Looks Like Behind The Scenes

October 4, 2014 By Shalonda 12 Comments

“Unsubsribe – to cancel a subscription to or remove a name from an online mailing list, publication, or service.”

The Unsubscribe Tells You Something Important About Your Business

unsubscribe

In this game of internet marketing if you are next experiencing the “Unsubscribe”.. then you simply aren’t doing something right!

Yes I said it… and if you need me too.. I will say it again..

See back when a started on-line.. about 6 years ago.. and really just started learning how to generate leads, I would get nervous about the unsubscriber.

Especially their comments as to WHY they unsubscribed.

Why? Well.. because back then I took it as though I was doing something wrong instead of realizing it was something I was doing right.

Let’s go even deeper.. when you are pulling in 1 or 2 leads a day.. well the 1 0r 2 unsubcribe notices a day makes you feel like you are not really moving forward.

Back in 2010.. I remember when I stopped sending emails all together just to avoid the unsubscribe.

Don’t read this like.. Oh.. I would not have done that.. truth be told you might just be sitting there and can’t remember the last time you emailed your list..

The unsubscribe tells you that you are marketing to your target market!

Email marketing helps you to see who is really going to join you.. and who is not.. so email your list.. and be YOURSELF.. so that those that are not feeling you.. will get off the list.

Yes you want them to unsubscribe!

Now if you are not at a point where you are building a list.. yet you are building a business on-line.  Then you MUST start to build your list.  Your money is in the list.

I called myself building a business for 10 years without a list.. I had little sheets of paper all over the place.. in my file cabinet with contact information from people that came to my Network Marketing meetings and home parties.. yet I had no way to follow up with each of them without picking up the phone and calling each one individually.  And honestly that is a lot of time.. (See we didn’t have the internet back then to make it so easy.. lol..)

Realize we all start somewhere.  Click Here and and snatch your email unsubscribe service and start creating your list now!

Behind The Scenes The Unsubscribe Can Come Across like… 

unsubscribe

I get the craziest reason for why people unsubscribe.  Some simply unsubscribe and do not leave a reason.. yet there are always those ones that take it real personal and come off the list with their fist swinging!

I’v bee called the B word.. I’ve been cursed out.. I’ve been called fake.. you name it and I’ve seen it from a subscriber.  Yet.. let me make sure you understand something.

Every subscriber on my list.. placed themselves there. They decided they desired the information that I was offering at any given time.  They typed their email into the form.. because they wanted something.. then the emails start hitting that area of their life.. where they are unwilling to accept responsibility and then they unsubscribe focusing the anger at me that they should focus on what ever it is that has them willing to move forward.

FREEDOM HURTS SOMETIMES!! Oh YES IT DOES!!

If you are reading this post and you are living a life of freedom.. you know.. just like I know that there are many nights that I cried myself to sleep because I had to accept responsibility for my world.  For my life.. for my situation.. and sometimes the truth hurts.. PERIOD!

Never Take Responsibility For The Unsubscribe, Treat It Like A Job Well Done.. As A Seed Was Sown

See I was raised in a world where my mother pretty much never made me take responsibility for my actions.. Now I felt that thing.. yet we never really sat down and had a conversation about what it really means to accept responsibility for what you say, do, think, feel, etc.

So I made a decision early on, that I would have these conversations with my daughters.. as letting the world teach me this lesson was way more painful then it had to be.

So my oldest daughter, Catherine (13) was going through a season when she was snapping on my youngest daughter Chloe (7) all the time.  I finally had enough of this and decided it was time for a conversation. See I like love and peace to fill my home.. not arguing and frustration.

So I asked Catherine.. “What’s the problem, why are you snapping at Chloe?”

And she starts in… “Chloe did this.. and Chloe did that..”

I had to stop her right there.. “Catherine I didn’t ask you about Chloe.. I asked you about YOUR actions, So what is going on with YOU that you can not control your emotions and how you speak to Chloe?”

She stops.. and looks at me.. puzzled.. her eyes start watering up.. as she begins to feel the root of thing rising up in her, yet she is not sure how to express it..

I take over.. and say let me explain something to you.. “How you respond to Chloe is planting a seed as to how she will respond to you someday.. just like I planted a seed in you as to how you are responding today.  I’m not surprised that you are snapping.. and not really looking at yourself.. I did the same thing at your age, because no one taught me different.  Yet I’m going to share with you.. an amazing truth.  One that many around you do not know or want to understand.  “Every time you get frustrated with Chloe and allow her actions to determine how you respond.. you give her power over you.  Chloe is now able to guide you in any direction she chooses because YOU gave her responsibility over you.”

Catherine looked…. back to that in a second..

Now when you have a unsubscribe on your list and they attack you.. that is AWESOME..as you have just been given power for pointing out a truth in that person that they are not ready to deal with yet.. so it’s really best they get off your list.. as you only have time for those that are ready to make a change in their lives and follow you!

family3

 

Ok.. so Catherine is looking at me intently.. the minute I said Chloe has power over you.. her face changed.. her eyes twinkled and she said..’

“Mom, I’m tired and Chloe keeps coming in my room bothering me, and I have not figured out how to communicate to her in a way that will get her to do what I want.”

Now that this point.. I was like… “Dang.. she said it better then I would have said it”

The video below shows a prime example of a unsubscribe tossing responsibility and in doing so allowing their language to speak truth.. check it out.

Do not allow the unsubscribe link to scare you.. in some of my messages I lead with the phrase thanks for being here.. yet if you don’t like what you see “unsubscribe”.

Look.. the reality is this is part of the business.

It confirms that your email marketing is moving in the right direction.

Assignment or Challenge.. it  just depends!

  1. Set Up Your List Building Service, Click Here
  2. Start Capturing Leads.. have questions on how.. well subscribe to my Lead Generation list Click Here
  3. Email your list once every day starting today!
  4. Comment below with your thoughts about your email marketing experiences.

Keep Smiling,

Shalonda Gordon

P.S. You realize it’s time for a change and you are ready to start your a business, or simply want to market your current business successfully on-line.  Click the “I Qualify” button and apply for a FREE 20 minute coaching session.

 

Filed Under: Email Marketing, Featured, Network Marketing, On-Line Marketing Tagged With: cancel subscription, how to unsubscribe, unsubscribe, unsubscriber

[Spoiler Alert] How The Equalizer Takes The Mind To New Levels

October 3, 2014 By Shalonda 6 Comments

The Equalizer Will Take You On A Journey If You Let It!

the equalizer

 

“It is not because things are difficult that we do not dare. It is because we do not dare they are difficult. ~Seneca

So today I decided to head out to the movies to see Denzel Washington in The Equalizer.

I’d seen all the previews.. thinking to myself.. this baby must be an action packed enjoyment of my Friday morning.

Now first let me just tell you.. if you haven’t seen the movie yet… Keep reading.. this is perfect for you.. yet let me tell you.

If you want to know what happens in this movie.. you better ask somebody else. I treat others the way I like to be treated.. and I hate it when people tell me parts of movies I have yet to see.. smile.

Yet there is this one thing..

This thing.. that I simply couldn’t let go without pointing it out.

Lean in.. come on now.. don’t be shy.. come in closer to your screen..

The Equalizer is about to get really interesting to you. If you are reading this to decide rather to go see it or not.. then you are absolutely in the right place..

You are about to learn something.. in about 2 minutes..

The Equalizer Movie Will Cause You To Reflect On Yourself

the equalizer

 

I don’t know about you.. yet when I watch movies I like to pull something that I can relate to my life.

Something that when I leave the movie.. I can say to myself.. “Shalonda.. it’s just a movie.. yet take ______ from it”

And honestly The Equalizer came with a few mind-blowing truths that I had to accept.

Yet before I get into those truths.. I have to give you a little background..

No worries.. I’m not going to tell the movie..

I remember a time in my life when I was fearless.. I honestly felt like I was invisible.  It wasn’t until I few weeks ago did I realize that my mind had changed on this reality.

See a friend of mines invited me out to see the Atlanta Falcons at the Georgia Dome.  We had amazing seats, they were in section 137 and row 14.  Talk about CLUTCH!!

As the game was on a Thursday night I knew driving into the city was going to be CRAZY.. so I decided to ride the Marta, the public train system.  Now.. before I go further, just know that I’m not saying anything negative about public transportation.. so please don’t get off track.. stay focused on what I’m telling you..

So as I’m thinking it through.. I decide I would really rather drive.. yet parking on a game night is from $25-$60.  And I was not paying that..yet I felt some kind of way about not having my car.  Stay with me it’s all going to come together with The Equalizer in just a second.

I called my dad and asked him what he thought, as he is a season ticket holder.  He told me to ride the Marta.  Well, as I’ve gotten older.. I’ve accepted that “Daddy knows best”. So I told him.. I had not rode the public transportation downtown in so long.. I felt a little nervous about the journey.  He said.. “Stay alert.. you’ll be alright”

Then I told him.. Yeah.. I’ll be fine!

See the last time I rode the train to the Georgia Dome was before I had kids.. It was March 27, 1998 and The Bulls were playing The Hawks at the Georgia Dome.. Phillips Arena was being built.  I know the date because it was the largest crowd in NBA history with 62,046 people in attendance.  I didn’t notice.. as I had 1 ticket.. 3 rows back from the floor.  Rodman fell on me trying to keep the ball in play.. I swear Jordan was looking right at me when he took his free throw shots.. Talk about a night for the record books!

I still remember to this day heading down there.. not a concern in the world.. not worried about anything… yet this time.. 16 years later.. single mom of two.. lots of experiences that told me anything can happen.. everything felt…. well different.

The Equalizer Showed Me A Reality That Exploded My Business Overnight…

The Equalizer movie trailer showed action.. yet I had no idea that I would discover that I’m still just as invisible as I ever was in my youth.

The fact that I didn’t know it.. well.. it was a problem.  It was holding me back.  I simply had allowed knowledge and experience to hinder my FEARLESS spirit.

There was a confidence in Denzel Washington’s character in this movie.. A “I don’t care what you think about me.. I will WIN” type confidence.  It wasn’t a blind, arrogant confidence.

It was an “I know.. Like I know.. Like I know.. kind of confidence. Look I never watched the The Equalizer episodes.. yet this movie.. shook me out of place of not allowing myself to be WHO I AM!!

And the facts are I AM a successful business owner.  I AM an AWESOME Mom. I AM AN Internet Marketer.  I AM A Child of God!

Assignment:

  1. Check out The Equalizer and prepare to leave your fear in the movie theater and come out as the WARRIOR you are.
  2. Click Here to discover my favorite internet marketing trick that will make you FEARLESS!
  3. Leave a comment and let me know your thoughts
  4. Finally… Keep Smiling!

Keep Smiling,

Shalonda Gordon

P.S. You realize it’s time for a change and you are ready to start your a business, or simply want to market your current business successfully on-line.  Click the “I Qualify” button and apply for a FREE 20 minute coaching session.

Filed Under: Featured, Mindset, Motivation, On-Line Marketing Tagged With: Denzel, Denzel Washington, Denzel Washington Training Day, Equalizer, The Equalizer, The Equalizer 2014

Conquering The Sales Process Leads To True Freedom

October 1, 2014 By Shalonda 5 Comments

Keep your sales pipeline full by prospecting continuously. Always have more people to see than you have time to see them .  ~ Brian Tracy

Understanding Your Sales Process Will Show You What Bridge To Build

sales process

 I can’t speak for you..

Yet when I started my first business.. I had not idea what a sales process could do for me.

Truth be told.. had you asked me about my sales process.. I would have probably looked at you crazy and changed the subject.

LOL..

I laugh because I know for a fact that I’m not alone.

See at the beginning we join a business for a particular reason. I’ve listed a few below.. maybe you can see yourself in them:

  • More time with the family
  • Money to pay off debt
  • Money to supplement the job income
  • In order to travel the world
  • To fill a need for child support (oh.. this was me.. smile)
  • To leave the job
  • Freedom to live your life YOUR way
  • Enter your reason here

The focus in building the business is usually the end goal.

Unfortunately in the Home Based Business industry people are rarely taught how to actually sale.

Many join because the excitement of the dream becoming a reality.. then they follow the first steps given to them..

“Talk to your friends, family, co-workers, everyone you know.”

Then when you are finished with those.. simply share your business with everybody you meet.

Ok.. seriously that works at the very beginning.. yet how about when you have a 6 months under your belt…

No success.. and now you are becoming a little burned out..

You realize you are not at a river.. you must cross it to continue.. yet the bridge is missing! Now WHAT?

Well.. the bridge will appear when you discover the Sales Process.

sales process

The 7 Step Sales Process That Converts 

1. Product Knowledge: Know your product! You should understand exactly what you are offering to the market place. I always start here when consulting my marketing clients.  The first place we start is with the product.  It’s what you are selling.  Write down 5 problems that YOUR product is a solution to. If you have a line of different products, pick 3 that you will start your sales process selling.. and write down 5 problems for each product.

2. Prospecting: Yes time to locate your customers.. are help them locate you (will go more in to that later).  Prospecting is a section that many take way more lightly then they should. Everyone is not meant to use your product, or join you in business.  You have a valuable product, treat it as such. Make sure that you are digging in the right place, so that you can communicate with those that you know will benefit from your product.  Which leads to less rejection and more sales.  I wrote an entire article on this topic, you can see it here!

3. The Approach: This is where it all gets really interesting.  For this article we are going to consider the approach in the context of  lead generation, vs. the sales call.  Why? Well, I specialize in lead generation and honestly enjoy connecting with new people on auto-pilot while I’m at my daughter’s soccer game.. yet that’s just me. This is the step where you begin to build relationships.  Make sure to have follow-up emails set in your autoresponder. I recommend at least 7 very GOOD emails for each list.  Stats show that it can take up to 7 touches for a person to take action.  So make the first 7 emails count.  Another thing to consider in your approach is to remember to market to each list separately.  For example if you gathered the lead with a Facebook Marketing ebook, then send them information on Facebook Marketing.. not LinkedIn Marketing.  (Please don’t ask me how I know this.. let’s just say I learned the hard way.. ROFL)

4. The Needs Assessment: I believe this is one of the most important sections of the sales process.  Which really lines right up with number one.  Knowing the problem that your product solves allows you to know exactly how your target market will respond.  You have to take time, if the person doesn’t buy immediately, to tap into their needs. The offer that captured the lead is your initial point of assessment.  For example if a person opts in to a list talking about generating leads.. they probably have a problem getting leads.  IE: Need = Leads.  Your product is a solution to obtaining leads.. so simply tip tap on this need over and over.. then offer the solution.

5. The Presentation: Depending on the technique you use to present.. for example video, blog post, email, in person, or social media inbox remember this one thing.  Only one thing.. I don’t care what anybody else tells you.. This one thing is all you need to remember.. PERIOD!! Ok.. I just said I don’t care what you’ve heard.. this is the ONLY thing you need to remember.. “Stories sell and Facts tell”.. so what do you want to do.. Sell.. or tell.. yeah.. that’s what I thought.. smile.

6. The Close: Wow.. the close.. just give me a moment of silence.. Ok.. let’s continue.. Why the moment of silence?? Because this is where the death of the sales process occurs the most!  Never be afraid to go in for the close. Have a clear and concise call to action.  Go in with confidence.. do not.. let me repeat do not act scared.. Now you can be scared.. just don’t act like it.. I become someone else every time I close.. I may have even closed you and yes.. Now you know.. I was no longer Shalonda.. I was Michelle.  You may meet her again someday.  LOL.. Michelle is a closing BEAST!! No does not scare her.. WHY?  Because she knows if you say No today that she has her sales funnel set up so that you will Yes tomorrow! (You can set yours up in 10 minutes right here).  There many ins and out to closing.. which I will get into later this week, so make sure to snatch your free gift over on the right so that you have access when it comes out.

7. The Follow-up: One of the most overlooked sections of the sales process.  The reality is that the follow-up is for those who have purchased from you just as much as those who have not yet taken action. Make the follow-up a priority and watch your conversions raise higher and higher.  When following up on-line videos are amazing. Speak directly to your prospect in the video.. Now I realize you want to show this video to everyone on that list.. and YES.. you should.. yet when you make the video.. speak to one person. Same goes for when you write an email message.  Remember you are speaking to a person.. not a group of people.  You want the person connected with you to feel like everything you say is directly for them. The more you create this environment, the more credit cards will come flying out of pockets.

The Sales Process Is Capable of Transforming Your Business The Minute You Decide To Implement It!

lead generation

 

Assignment:

  1. Write out your vision for Freedom
  2. Go through the 7 step Sales Process
  3. Click Here And Create Your Sales Funnel In 10 Minutes
  4. Leave A Comment below telling me which step you enjoy the most!

Keep Smiling,

Shalonda Gordon

Click “Yes I Qualify!” to apply for a 30 minute coaching session where we can go through the sales process for your business today.

Filed Under: Featured, Network Marketing, On-Line Marketing, Sales Funnel Tagged With: affiliate marketing, direct sales, home based business, internet marketing, sales, Sales Funnel, sales process

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